We strengthen ecosystem stability and climate adaption by protecting and regenerating Africa’s critical forests, rangelands, and river systems.
We safeguard critical habitats and restore degraded ecosystems, enabling wildlife populations to recover and thrive.
We generate equitable livelihood opportunities for communities living alongside wilderness areas — fostering local employment, enterprises, education, and skills development.
We mobilise blended capital to sustain conservation efforts and generate long-term value for people, nature, and investors alike.
By generating quality jobs with fair wages and pathways for women’s leadership, we help build stronger, more resilient communities that underpin enduring conservation impact.
Embedded from the outset, our impact, measurement, and management system delivers real-time insights and enhanced adaptive management – ensuring decisions are evidence-based and outcomes deliver lasting impact for people, nature, and investors.
Theory of changeDefine the intended impact through a clear Theory of Change and set measurable targets aligned with global standards.
Integrate impact objectives into operations, budgets, and governance structures.
Track environmental, social, and financial indicators using consistent, verifiable methodologies.
Analyse results, engage stakeholders, and adapt strategies to strengthen performance and scalability.
Communicate transparent results through dashboards, third-party verification, and investor impact reports, ensuring transparency, accountability and continuous improvement.
In partnership with Panthera and EarthRanger, we are using camera trap surveys to map and monitor wildlife across the Middle Zambezi Valley – a region rich in biodiversity and home to unique species. This research helps ensure populations are effectively tracked, managed, and protected for the long-term.
Job creation in conservation, tourism, restoration, and infrastructure roles, where employees earn above the local living wage.
Targeted training, youth empowerment, and support for community-led business enterprises.
Transparent distribution of carbon credit and other revenue in alignment with national policies and community agreements.
Local representation in project planning and ongoing monitoring through established committees.
Reinforcement of Free, Prior and Informed Consent (FPIC) to ensure projects are community-endorsed and rights-based.
EarthRanger
Bespoke wilderness investments across Africa
Investing in Africa's Wilderness
Our theory of change aligns ecological restoration with inclusive local economic development and financial returns.
High-value ecosystems are secured, effectively managed, and resilient to climate change.
High-value conservation landscapes are identified, secured, and established
Conservation areas are effectively managed and ecologically restored
Biodiversity, climate, and ecosystem health are monitored using robust science
Local communities experience equitable benefits, improved livelihoods, and active participation in conservation.
Better jobs and diversified livelihood opportunities are created
Individuals achieve higher levels of employment, fair wages, and economic stability
Women and underrepresented groups are empowered and included in decision-making
Conservation landscapes are supported by long-term, diversified, and scalable capital.
Conservation projects are designed with the financial, legal, and ecological structures needed for investment
Philanthropic, private, and public capital are mobilised and deployed at scale
Sustainable revenue models ensure long-term financial resilience